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Posted: Wednesday, November 8, 2017 1:48 AM

Job Description:/h3:
Over the past 4 years, HomeWorks Energy has grown more than 11,000 to become the leading energy efficiency company in Massachusetts, the 1 ranked state in energy efficiency. We have also been ranked in the top 5 Massachusetts companies, according to Inc. 500 list Join our growing organization that is passionate about working together to save energy and reduce costs, one community at a time
As the Director of Marketing, you will be responsible for the development and implementation of the marketing strategy and all marketing campaigns at HomeWorks Energy. We are looking for a creative, analytical thinker who can apply marketing best practices to our marketing operations. This critical leadership role will require a high degree of collaboration with cross:functional teams to drive company:wide consumer:focused strategies and significant growth. The Director of Marketing will help us create new scalable lead sources, improve the effectiveness of current lead sources, and position our brand. This is a high:profile position with the opportunity to make a large impact on the organization.

Responsibilities:
:Serve as the consumer insights expert, using qualitative and quantitative market research analysis
:Analyze in:depth data findings to identify key trends, issues, and opportunities to optimize marketing spend
:Identify key market and consumer trends and competitive environment relevant to business objectives
:Communicate our long:term direction to the executive team regularly
:Establish and perform to budgets and targets
:Hire, train, manage and develop the marketing team
:
Skills and Experience:
:Bachelors Degree
:5+ years experience in Marketing or related field
:Significant B2C marketing experience
:Expertise in direct mail, social media, and digital marketing
:Effective communication and people skills
:Highly analytical and data driven
:Familiar with statistical modeling
:Passionate about team development and growth
:Residential consumer experience is a plus
:Comfortable working in a fast:pace, hardworking, and hands on environmentCompany Description:/h3:
HomeWorks Energy is a metric driven, fast paced start:up company working to make every home in Massachusetts more energy efficient. We offer a continuous improvement work environment with the tenacious goal of reducing every home owners energy consumption by at least 30. If you are looking for a job where you can work hard, control your own salary and do good for the world, please apply.

Source: https://www.tiptopjob.com/jobs/74348538_job.asp?source=backpage


• Location: Boston, medford

• Post ID: 51620087 boston
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